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Season 3
03/27/25

S3 E2 | Navigating Social Algorithms & Trends

  • Lily Doerschuk
  • Alex S 03 Alex S
Lily and Alex S

Welcome to a very new season of Tower After Hours. We’re jumping into season 3, Digital Marketing Psychology: Standing Out in a Saturated Industry. So over the next few episodes, we’ll look at how psychology plays into digital marketing.

In This Episode

Welcome back to another episode in our Digital Marketing Psychology season!

Today, we’re diving into the ever-evolving world of social media—where trends shift overnight, algorithms keep us on our toes, and strategy is everything.

If you’re a Lancaster local—or just looking for fun things to do in the city—you might have come across Decades and the incredible work of Tony Gorick on their social media. We sat down with Tony to unpack the secrets behind social algorithms, effective strategies, and staying ahead of the hottest trends. Decades is a Lancaster City favorite, and its standout social presence plays a huge role in drawing people in.

Let’s get into it!

Special Guests

Tony Gorick

Sales & Marketing Manager // Decades Lancaster

tony jpeg S3 E2 | Navigating Social Algorithms & Trends

Your Podcast Team

Lily Doerschuk
Lily
Alex S 03 Alex S
Alex S
Marissa 2 Marisa
Marisa

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