0
Tower Marketing employee writing a blog on digital marketing in the Tower Marketing office in Lancaster, PA

Digital Marketing Agency Blog

Staying up to date on the latest trends is how we provide our clients with the best work possible. We make our research do double duty by sharing digital marketing insights that are digestible and actionable for you.

Check out our digital marketing blog below to dig into email marketing, SEO, PPC, content marketing, web design, and so many more marketing tactics.

Picture of Alycia Alycia
10/16/24

SEO vs. PPC: Which Do I Need?

  • PPC: Paid Advertising
  • SEO
Read More About SEO vs. PPC: Which Do I Need? 8
Danae Jones Danae
08/29/24

Understand HubSpot Costs In 2024: Weigh The Pros And Cons Of This All-In-One Solution

  • Content Marketing
  • eCommerce
  • Email Marketing & Automation
  • Marketing Strategy
  • PPC: Paid Advertising
  • SEO
Read More About Understand HubSpot Costs In 2024: Weigh The Pros And Cons Of This All-In-One Solution 5
Tower Alumni
08/19/24

Keyword Research Checklist: 10 Easy Steps to Boost Your SEO

  • Content Marketing
  • SEO
Read More About Keyword Research Checklist: 10 Easy Steps to Boost Your SEO 8
Lauren Gooch Lauren
07/25/24

How To Prevent Spam Form Submissions: 9 Tips To Identify & Avoid Spam

  • SEO
Read More About How To Prevent Spam Form Submissions: 9 Tips To Identify & Avoid Spam 8
Alex Davis Alex D
05/21/24

Keyword Intent – How to Use Search Terms to Innovate Your Website’s Content Strategy

  • Marketing Strategy
  • SEO
Read More About Keyword Intent – How to Use Search Terms to Innovate Your Website’s Content Strategy 22
Grace Zukus Grace Z
02/02/24

Is Your Website Ready For Take Off? A Website Launch Checklist For Beginners

  • Content Marketing
  • SEO
  • Web Design
  • Web Development
Read More About Is Your Website Ready For Take Off? A Website Launch Checklist For Beginners 8
Lily Doerschuk Lily
11/03/23

The Easiest Ways to Boost Brand Visibility Using Social Media Optimization

  • Marketing Strategy
  • SEO
  • Social Media Marketing
Read More About The Easiest Ways to Boost Brand Visibility Using Social Media Optimization 12
Grace Zukus Grace Z
11/01/23

Basic Digital Marketing Terms You Should Know

  • Content Marketing
  • Email Marketing & Automation
  • Marketing Strategy
  • SEO
  • Social Media Marketing
Read More About Basic Digital Marketing Terms You Should Know 12
Sierra Pompey Sierra
09/01/23

A History of Google Algorithm Updates & SERP Changes

  • SEO
Read More About A History of Google Algorithm Updates & SERP Changes 9